CHAKA TRADING CO.
Chaka Trading is a start-up online platform from Washington D.C. They requested a logo and brand development for their e-commerce business. We came up with a minimalist yet bold logo. The word "Chaka" from the Quechua word 'Bridge' pointed us towards a visual direction that conveys a message of 'bridging cultures.' We drew inspiration from a well-known zig-zag bridge in Guayaquil Ecuador to design the logo element and pattern.
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